Klaviyo
B2C CRM whose Composer agent plans and launches marketing campaigns and whose Customer Agent answers support
Klaviyo is a B2C CRM and marketing platform for consumer brands. Its Composer marketing agent works from customer data to spot revenue opportunities, audits flows, segments and forms, and plans and launches personalized campaigns, with the marketer approving each step; Customer Agent answers customer service questions around the clock.
Key features:
- Composer creates on-brand campaigns and flows from a single prompt and schedules recurring tasks.
- Customer Agent resolves support questions and can be extended with skills.
- Sends email, SMS, RCS, WhatsApp and mobile push from one customer profile.
- Personalizes who, what, when and where to message with predictive models.
- Unifies behavioral and transactional data in the Klaviyo Data Platform.
- Connects to Shopify, Salesforce, Meta, Stripe and 400+ apps, plus ChatGPT, Claude and an MCP server.
Klaviyo is SOC 2 Type II certified with EU and US data residency. The free plan covers up to 250 profiles, 500 emails a month, $5 of mobile messages and $5 of Composer usage. Paid plans scale with contacts and channels, and enterprise pricing is available.